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Use Your DNA to Formulate Your Best Roadmap to Optimization w/Joe Cohen

Individuals respond differently to different things, so why should we expect our health to be the exception to the rule?

If we want to function at our optimal level, we have to take an individualized approach. 

The question is, how?

How can we develop a closer understanding of what works for us, specifically?

Is there a way to pinpoint the things that aren’t having the right effect on our own bodies, even though they may work for others?

In this episode, founder of SelfDecode, Joe Cohen shares how to take a more personalized approach to our wellbeing. 

If you’re not mapping a person’s DNA before mapping the plan for their optimization, you’re not getting them the best results.

-Jay Campbell

Three Curiosity-Driven Takeaways 

  1. Why understanding our individual DNA is the first step towards optimization
    How can we expect to optimize ourselves if we don’t even know what’s going on in our own bodies?
  2. The misconception that holds many of us back from total optimization
    Is there such a thing as ‘perfect’ when it comes to health and wellbeing?
  3. How to improve our cognitive function
    What’s the #1 thing stopping most people from performing at their highest and best, every single day?

Guest Bio- 

Joe Cohen is the founder of SelfDecode and

Having won ‘the genetic lottery’ for bad genes, Joe suffered everything from inflammation to depression as a kid.

That is, until he embarked on a journey to discover the powerful information held in his DNA was.

Today, through his website and app, Joe is passionate about helping others find the best way forward on their own health journeys. 

To find out more, go to: 


And to get 10% off SelfDecode, use the coupon code JAYC.

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